Will TikTok Be Gone Soon?

Hello there, ✋ Starting from the Oscar talk to TikTok ban rumors, the last couple of weeks were eventful for every marketer. We also saw the rise of GPT-4 and Google Bard’s disappointing launch. With every passing day, you hardly know when you will be forced to pivot from your existing marketing strategy. That’s why … Read more

Women’s Day On Social!

Hello there, ✋ After the shortest & eventful month’s end, March kicked in with the celebrations of International Women’s day. Brands globally celebrated with major social media campaigns yesterday and netizens seemed to leave no stone unturned in praising and criticizing them. Amid this, one such controversy gave birth to #BoycottHersheys. Here’s what we tracked about … Read more