Instagram giveaways are one of the most effective ways to create a buzz about your brand, reach a wider audience, and grow your following. In this article, we’ll explore the step-by-step process of setting up an Instagram giveaway. Take inspiration from Nestlé, Nike, and Nutella, and learn how to host giveaways like a pro. Benefits … Read more
Have you ever come across a website that doesn’t have any social media icons? Chances are, you haven’t. These social media icons point website visitors to the brand’s social media pages so they can connect with them through multiple channels. And now with social media playing such a huge role in our everyday lives, you … Read more
There are 25 million brand accounts vying for engagement on Instagram. As marketers, watching random meme pages, viral trends, and influencer posts grab all the attention and followers you wish your own brand could get kind of hurts. Instead of just watching from the sidelines, we can learn a lot by looking into the data … Read more
Instagram launched Stories in 2016 to give users a unique and fun way to connect and engage with followers. Despite the ephemeral nature of its content (or maybe because of it), Stories is one of the most popular features on the platform. Statistics show that over 500 million Instagram users watch Stories daily, which explains … Read more
![Media Monitoring 101: What It Is And How It Works[Tools Included]](data:image/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAxOTIwIDEyODAiIHdpZHRoPSIxOTIwIiBoZWlnaHQ9IjEyODAiIGRhdGEtdT0iaHR0cHMlM0ElMkYlMkZtbnoua2V5aG9sZS5jbyUyRndwLWNvbnRlbnQlMkZ1cGxvYWRzJTJGMjAyNCUyRjA4JTJGMTY1NS5qcGciIGRhdGEtdz0iMTkyMCIgZGF0YS1oPSIxMjgwIiBkYXRhLWJpcD0iIj48L3N2Zz4=)
Although many social media platforms have come and gone, Instagram has remained strong for over a decade. This platform has evolved and adapted to keep up with current social media trends from some of the other largest platforms. Two of the most notable features that Instagram offers are Reels and Stories. Both of these were … Read more
The problem with data is that it leaves you overwhelmed. Thanks to Instagram and its multiverse post types, keeping track of your brand pulse has become a challenge. Meanwhile, the rookies are happy tracking the number of likes and comments. At the same time, a team of experts are losing their sleep monitoring hundreds of … Read more
Instagram influencers get paid to channel their creativity and post beautiful photos. Not to mention the free goodies and extra perks that come with holding an influential status on social media. With all this considered, it’s no surprise that you want to join the ranks of famous Instagram influencers and start making money as a … Read more
As competitors strengthen their online profiles, the need to differentiate your brand’s identity on social media grows. Building a recognizable brand known for its positive qualities will help gain and retain followers. Successfully executing branding strategies can help win customers, too. But developing a powerful, branded social media presence is a challenge you can’t quickly … Read more
In this guide, you’ll unlock how to get more likes, more comments, and better reach using Instagram captions. You’ll discover why Instagram captions are so important, and why you shouldn’t ignore the powerful engagement that a well-written caption can garner. We’ll also share can’t-miss tips on how to write a great Instagram caption—real, actionable tips … Read more