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Do you use hashtags — catchy, attention-grabbing conversation anchors that people want to be associated with? If not, you can learn how here. Hashtag 101– If you already know what hashtags are, skip this part and proceed to advanced hashtag uses below. How hashtags work: When you use a #hashtag, you are adding your post … Read more
Brand mentions on social media can drive significant results for your business. 58% of consumers follow brands through social media. Imagine your brand getting mentioned by tens, hundreds, or even thousands of people. Or getting lots of replies from potential buyers to your social media posts. It’s possible. People go to social media to talk … Read more
Now let me tell you about Dr. Blevins’s research. We all remember the Women’s March of 2017. It was one of the largest demonstrations in US history, with millions of people marching in the US alone, and hundreds of other marches happening around the world. It quickly became a source of interest for many. How … Read more
Melissa Fares is a social media reporter for Reuters. Based in the New York office, she covers stories that affect — and are affected by — social media trends. She uses Keyhole analytics to track breaking news, develop story ideas and supplement articles with comprehensive data. Why Keyhole Melissa wants to find out which hashtags … Read more
FITCRUNCH® IS THE FITNESS COMPANY known for FITCRUNCH® Baked Bars–inspired by world-renowed chef Robert Irvine and FortiFX founder Sean Perich. Like many other businesses, FITCRUNCH® started with traditional marketing. A $14,000 budget on print ads for example, would amount to about 100,000 e-mail subscribers. Soon, the company’s marketing strategy expanded to include social media marketing … Read more
Every Woman Every Child is an unprecedented global movement that mobilizes and intensifies international and national action by governments, multilaterals, the private sector and civil society to address the major health challenges facing women and children. Every Woman Every Child was launched by UN Secretary-General Ban Ki-moon during the United Nations Millennium Development Goals Summit … Read more
“We use Keyhole daily to give surveillance reports on social.” Threat Intelligence Analyst, NBC Universal NBC Universal is an American multinational media conglomerate, operating organizations like NBC Sports Group, NBC Broadcasting and four Universal Studios amusement parks around the world Their Incident Response team trusts Keyhole to keep them informed about potential security breaches. The Challenge Monitor … Read more
Sitrick and Company has built and maintained a reputation as one of the best strategic and crisis communications firms in North America. They trust Keyhole to monitor their clients’ perception on social media in real-time. Founded in 1989 by Michael Sitrick, the firm boasts over 1,000 clients and has established itseld as “THE firm to … Read more