Social Media Marketing

Free Social Media Strategy Template For 2024 [+ 5 Brand Examples]

Creating a social media strategy takes time to research and write, but not all digital marketers have enough hours in the week. Altering existing strategies can be difficult, too. The online landscape — be it platforms or audiences — continuously changes and forces the need to refine new tactics. Download our free social media strategy … Read more

5 Ways To Leverage Employee Testimonials For Employer Branding

People trust people, not faceless corporations. Think about that the next time you’re preparing yet another polished marketing campaign to attract potential employees. And while traditional branding is important, it is the voices of your employees that really make a difference.  In this article, we’ll explore the power of employee testimonials and show you how … Read more

2024’s Top 13 TikTok Analytics Tools To Track Hashtags & Profiles

The growth and rise of TikTok as a social media platform have been astonishing. As reported on App Annie, for the first time users spent more time on TikTok than on Facebook in terms of app usage. The time spent on TikTok is up 325% year-over-year, proving that the rate at which it grew over … Read more

hashtag analytics tools

13 Best Social Media Automation Tools For The AI Age (2024)

Every growth-focused business today needs a thriving social media presence, from small local businesses to big brand names. With a user base of over 4.59 billion people, social networking sites are a goldmine of sales and marketing opportunities. They can:  In short, it’s an inexpensive and highly effective channel to reach a larger audience in … Read more

How to Add Social Media Icons to Your Email Marketing

Top 7 Agorapulse Alternatives For 2024 

Social media management has several moving parts: creating content, publishing it, monitoring the performance, creating performance reports and analyzing them, and much more.  There is no way you can manage multiple accounts, workflows, scheduling, and measure performance without the right social media management tools to get it all done.  One of the notable social media … Read more

LinkedIn Analytics Guide 2024: Top Metrics, Tools & Experts’ Tips

Believe it or not, LinkedIn still seems intimidating for most businesses. Why? Well, the reason is quite obvious. People tend to treat this social media platform as a formal dwelling place for business leaders and legendary brands.  But this is not so! In fact, LinkedIn released a series of updates to encourage budding brands to … Read more

social media trends

Social Media Trends To Track For 2024 And Beyond: Marketing Tools, Content, And Strategy

Predicting the future of social media trends isn’t easy, but that’s precisely what makes it so much fun!  At Keyhole, social media is our bread and butter, and our team here works hard to stay up to date with all the key social media trends.  We have a good idea of where social media trends … Read more