Learn how to 10X your YouTube marketing strategy with Keyhole.
As the world’s largest sports organization for people with intellectual disabilities, the Special Olympics represent more than 4.9 million athletes, alongside 1 million volunteers across the world. They began to use the real-time social analytics platform Keyhole to capture the social buzz around their 2015 World Summer Games in Los Angeles. How Keyhole Helps Keyhole’s … Read more
B2B social media budgets are growing, but the 2016 CMO Survey reveals that 40% of companies aren’t happy with the performance of their social strategies.
Despite this, social media will make up almost 21% of the average business’s marketing spend in five years. That compares with less than 6% in 2009.
Studying popular fashion hashtags can help retail and apparel companies strengthen their social strategies, whereas bloggers can use them to gain visibility.
That’s because posting with a fashion brand hashtag on Instagram can earn thousands of potential impressions, according to data collected between April 25 and May 1, 2016:
Even if your team has a talented graphic designer and skilled digital strategists, crafting and sharing visual content on social media is a tricky process.
Most teams have run into the same difficulties. Images and videos may not generate the type of engagement you’re after. Followers may even miss your intended message.
There are 500 million tweets tweeted, 55 million facebook status updates, and more than 40 million post uploads on Instagram every day. How would you differentiate your company from the crowd and leverage psychology to get overwhelmed readers to focus on you?
Cognitive biases are simply the irrational behaviors we exhibit even when we believe our decisions are logical.